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🔦 Promising assets

Another week, another list of promising assets.

Domains with existing authority:

Buying domains with existing SEO authority can give you a head start. Why?

• YesAdvertising.com (<$2,000, expires 10/08): the domain of an affiliate network is up for sale. Lovely backlinks from Entrepreneur.com, Mozilla.org, GoDaddy.com. Expect the auction to heat up quite a bit, but if you are into affiliate marketing this domain could help you!

Screenshot from the WaybackMachine. This is what the domain was used for a while ago and where all the backlinks are centered around.

Domains to build a brand on:

Those domains have no SEO authority yet but are great to start something new on.

• TinyCabin.com (<$2,000, expires in a few hours): tiny houses are a huge trend and meant to stay. Why not build a resource around cabins you can buy or rent?

• LucidMinds.com (<$200, expires tomorrow): Lucid dreaming is an awesome topic by itself. I could imagine that a powerful blog with instructions how to actually get into the lucid phase (or journaling) could be a great idea.

• SurvivalExperts.com (<$150, expires 10/10): This domain could enable you to do a lot. From survival tutorials to actually selling survival products. A competitive niche, but an interesting one.

By the way - if you are interested in buying domains:
Go check out Sean’s newsletter who focusses on them (& SEO news)! #notsponsored

Website to buy:

PrimAndPrep.com (approx. $260,000)
Views: 9,912 Watchers: 309

This male grooming blog has already seen 39 bids by now.
So it’s neither cheap, nor unpopular - but still interesting.

🔬 What I like & don’t like:

• Relatively passive business model in Evergreen niche earning money from ads (via AdThrive) and Amazon Associates.

• Multiple of approx. 35x net profit is still OK.

• Good SEO profile (DR41 with >2,900 backlinks) ranking for 136,000 keywords. Generating traffic mostly from the US. Survived recent algorithm updates relatively well.

• 🙅‍♂️ Website was hacked a while ago.

• 🙅‍♂️Auction is quite heated, price eventually goes too high.

🌱 How I would grow it:

• Further keyword research and content.

• Experiment with different ad providers (e.g., or even direct deals).

• Add a newsletter and eventually upsell your own or a white-labeled product.

Read on - James is discussing his thoughts on PrimAndPrep.com:

James Camp @JamesonCamp

Another straightforward way any of you can make $1.1+ million in the next 12 months A thread ⬇️⬇️⬇️

October 2nd 2020

86 Retweets859 Likes

🗞 News & interesting finds

• This Is Why SEO Tools Are Lying About Search Volume by Andrei Prakharevich

• How to Predict the Forward Multiple of a Software Company by venture capitalist Tomasz Tunguz

• 99designs acquired by Vistaprint in major local deal

💪 Improve your due diligence skills

• Learn how to buy websites! 👉 Get early access to my course! It’s far from being done yet, but you might enjoy it already. Price is discounted to $19, while I am still busy building it.

👋 My ask to you

Join our discussion group Website Investing on IndieHackers.com. And if you are not on IndieHackers, share this newsletter with one of your friends!

👌 Quote of the week

Grant @grantbartel

"I'm working full time on my job and part time on my fortune." Jim Rohn

September 12th 2020

1 Retweet9 Likes

How did you like this week’s newsletter?

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😐 Meh - was ok.
👎 Not interesting.

Disclaimer: Since I share thoughts around investing with awesome people like you, naturally my content may contain affiliate links for products or services I use and love. If you take action after clicking one of these links, I'll earn some coffee money ☕, which I promise to drink while creating more helpful content like this. Read the full disclaimer.